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Yearbook of Experts® member profiles
Randall Craig, Business Growth, Thought Leadership, Marketing Strategy, Digital
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About: Randall is a serial entrepreneur, coaches CEOs on scaling their business, and leads the Braintrust Professional Institute. He shares his unique perspective through his eight books (one a best seller), 600+ articles, podcasts, keynote speeches, virtual presentations, and advisory relationships. He has helped over 100 organizations – from start-ups to multinationals – scale their businesses, build capacity, and address their most pressing challenges. Randall has taught at numerous executive education programs, serves on both corporate and not-for-profit boards, and frequently appears as an expert in the media. He has earned an FCMC, CFA, MBA, CSP, iGP, and a Black Belt in Karate. Randall has also been inducted into the Canadian Speaking Hall of Fame.
Margo Berman - Creative Marketing Expert
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About: Her first book, Street-Smart Advertising: How to Win the Battle of the Buzz, was selected as a Featured Business Book in Delta Sky Magazine. She also created two 6-CD webinar sets on Street-Smart Advertising, which won a 2008 national AWC Clarion Award for Educational Reference. Her second advertising book, The Brains Behind Great Ad Campaigns was released in 2009, followed by her third one, The Copywriter's Toolkit in 2012. She launched her fourth book, MetaMind Yoga (2013), an inner guide to serenity with an accompanying website: www.MetaMindYoga.com. In 2017, she released another book, The Blueprint for Strategic Advertising. Margo is the inventor of tactikPAK™, an interactive, patented system of learning in ten topics: Advertising, Ad Strategy, Copywriting, Creativity, Design, Presentation, Promotion PR, Resume and Writing.
Shel Horowitz, Marketing Consultant - Going Beyond Sustainability
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About: Looking to combine profitability with making the world better? Green/social change profitability/marketing consultant, copywriter, and international speaker Shel Horowitz of GoingBeyondSustainability.com can help: licensing content, providing informational programs and materials, even walking you through specific steps to create profitable products and services that affordably and ethically address issues like hunger, poverty, war, and catastrophic climate change. Offering resources to excite and activate environmentally and socially conscious consumers AND practitioners, Shel is the award-winning primary author of Guerrilla Marketing to Heal the World, Guerrilla Marketing Goes Green, and eight other books including Grassroots Marketing: Getting Noticed in a Noisy World.
Warwick H. Davies -- The Event Mechanic -- Meeting Planner
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About: Unleashing Event Potential: Proven Strategies to Drive Revenue, Engagement, and Growth for Conferences and Trade Shows including AI-Powered Event Excellence
Terry Brock -- Achievement Systems
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About: Terry Brock is a leading expert in technology as it applies to marketing and growing a business? revenues. Different technologies work best in different industries, and Terry's wide range of experience, from multi-national corporations to one-person start-ups, and sensitivity to industry-specific needs, gives him the unique ability to precisely, concisely diagnose and deliver exactly what you or your company need most.
 

Recent News Releases
 Date HeadlineParticipant Name
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11/13/2024
Warwick H. Davies -- The Event Mechanic -- Meeting Planner
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11/04/2024
Warwick H. Davies -- The Event Mechanic -- Meeting Planner
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07/12/2022
Randall Craig, Business Growth, Thought Leadership, Marketing Strategy, Digital
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03/06/2020
Margo Berman - Creative Marketing Expert
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03/31/2016
Shel Horowitz, Marketing Consultant - Going Beyond Sustainability
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03/30/2016
Shel Horowitz, Marketing Consultant - Going Beyond Sustainability
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06/04/2015
Margo Berman - Creative Marketing Expert
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01/07/2015
Margo Berman - Creative Marketing Expert
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10/31/2013
Shel Horowitz, Marketing Consultant - Going Beyond Sustainability
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09/26/2013
Shel Horowitz, Marketing Consultant - Going Beyond Sustainability

Blog Posts
 Date HeadlineParticipant Name
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11/18/2024
The Event Mechanic! Offers Executive Briefings on Which Strategies Are Essential for Event Organizers to Profitably Harness AI Warwick H. Davies -- The Event Mechanic -- Meeting Planner
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11/18/2024
What the Ben & Jerry's vs. Unilever Court Fight Means for Human Rights Shel Horowitz, Marketing Consultant - Going Beyond Sustainability
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11/17/2024
What Digital Transformation is Not Randall Craig, Business Growth, Thought Leadership, Marketing Strategy, Digital
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11/15/2024
Bridging the Gap: The Mismatch Between What Event Organizers Produce and What Exhibitors Actually Want Warwick H. Davies -- The Event Mechanic -- Meeting Planner
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11/15/2024
Press Release: The Event Mechanic! Launches New Solutions to Boost Event Attendance and Engagement Warwick H. Davies -- The Event Mechanic -- Meeting Planner
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11/15/2024
Unlock Castmagic’s Secret Studio to Repurpose Content Like a Pro Terry Brock -- Achievement Systems
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11/10/2024
Webinar Goals: Education or Lead Gen? Randall Craig, Business Growth, Thought Leadership, Marketing Strategy, Digital
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11/08/2024
What REALLY Motivated All Those Votes for Trump? Shel Horowitz, Marketing Consultant - Going Beyond Sustainability
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11/08/2024
YouTube Goldmine: Why Content = Cash for Entrepreneurs Terry Brock -- Achievement Systems
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11/07/2024
What Went Wrong with THIS Election? Shel Horowitz, Marketing Consultant - Going Beyond Sustainability




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